Books and Free Resources

 

The Valuable Content Marketing book

We wrote the Valuable Content Marketing books together to help business owners and marketers make sense of the digital landscape and discover how to make content marketing work for them. It’s the result of working on hundreds of website and content projects, written to help you market your businesses in a way that not only fits the way people like to buy, but which feels good too.

Like the classes we offer today, we wanted the book to be generous, inspiring, and incredibly useful.


A clear, honest and practical book that shows how powerful – and how simple – content marketing can be. It’s a super-useful workbook and also a demonstration of content marketing at its very best.
— Doug Kessler Velocity Partners
 
Twice Small Business Book Awards Community Choice Winner (by Small Business Trends)

Twice Small Business Book Awards Community Choice Winner (by Small Business Trends)

 
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A content strategy workbook

“Without strategy, content is just stuff, and the world has enough stuff.” – Arjun Basu

The companion workbook to chapter 11 in the Valuable Content Marketing book.

Use this illustrated workbook to think through and record the 10 steps you’ll need to consider to create a super valuable content strategy.

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Maps to guide you on your journey

Use our Land of Content maps to plan your journey to Bountiful Bay: marketing nirvana where your content is just right, and the perfect clients are drawn to you again and again.